top of page
IMG_0549.jpg

THE SWEET STREET'S STORY!

Hello! Thank you for visiting The Sweet Street! My name is Sadaf Ali and I am a certified event planner specializing in custom desserts and dessert table displays for all types of events! I was born in Chicago, Illinois, but I spent a majority of my life in Atlanta, Georgia. I moved to Houston, Texas not long ago since I married the love of my life! Now, we are both back for new adventures in Atlanta! 
My love for planning started a long, long time ago. I was always the girl that took the initiative to plan all sorts of events for close family and friends because I enjoyed it so much! My college degree is in Early Childhood Development and I knew at some point in my life I would want to become a certified event planner! I spent around 5 years co-planning with an established event planner that had already built up her own business. I am so grateful for that opportunity because it gave me the confidence to start up my own business in Houston!
After a lot of brainstorming, The Sweet Street was finally established in August 2017! After spending so many years planning larger events, I knew that my heart was set on baking desserts and designing dessert tables! I knew it would require a lot of work since I would be building relationships with new clientele in a new city, but I believed in myself and my talent. I couldn’t have taken this leap of faith without my supportive husband and my immediate family!
I hope that you will trust me with your next upcoming event and/or custom order! I cannot wait to create a stunning dessert table with delicious desserts for you! I have a lot of experience and a huge passion for what I do! I also travel to all cities within the United States. If you have any questions, please let me know! The Sweet Street is looking forward to working with you soon! Thank you!

bottom of page